Last year was marked by uncertainty and change within the health care benefits space. It was also characterized by an influx of new technologies and shifts in consumer attitudes towards health care spending and saving. As of a result of these industry and ecosystem changes, as well our ongoing conversations with clients, partners and industry influencers, we have identified five trends for consumer-driven health care (CDH) that are sure to be at the forefront of the conversation in 2018:

1. Consumers will place greater emphasis on prioritizing health care savings

Much of the work over the previous decade-plus among health care benefits stakeholders has been focused on increasing consumer fluency regarding the benefits of CDH accounts, as well as increasing engagement, optimization and use of those accounts. The fruits of those labors are sure to pay off in 2018.