A pilot program provides a customized catalog of a medical system's supplies, allowing employees to compare prices the hospital negotiates with its distributors against those in the Amazon Business marketplace. (Photo: Shutterstock)

Amazon rocked the health care industry with its announcement last month that it would be collaborating on a new health care initative. Just when we thought the buzz was starting to die down, the company struck again, this time with a new target in mind: hospital supplies.

A Wall Street Journal report says the Internet retailer is aiming to become the go-to medical supply house not just for hospitals, but also for outpatient clinics, and it plans to dominate sales “from gauze to hip implants.”

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