How millennials select benefits

“What essential benefits do I need?” Millennials talk about prioritizing medical benefits over everything else, followed closely by dental benefits.
“Of the remaining non-essential options, which ones am I interested in?” Millennials want benefits that feel personalized and useful.
“Based on my budget, which of these benefits that I want can I afford?” Millennials are more cost-conscious than other generations when it comes to benefits. While 50 percent of millennials consider their budget when selecting benefits, only 42 percent of older generations do.

Millennials and legal insurance

legal issue Peace of mind: Hedge against future expenses:

What millennials want to know when deciding to purchase legal insurance

Comprehensive coverage details: Millennials want to know the specific legal matters covered by their plan. They want as much detail as possible about all coverages.
Clear outline of services provided: Does the legal plan provide phone advice? In-office consultations? Representation? Online resources? Millennials want to know it all so they can see what they are getting for their money.
Potential cost savings: Millennials appreciate plan materials that show how much they can save. They preferred visuals that compare costs.

As the Director of Customer Experience, Jennifer Beck is responsible for the overall experience of ARAG's members through the research, analysis, and evaluation of current processes and future trends of both consumer expectations and industry innovations.

Instant Insights /

How do millennials make benefits enrollment decisions?

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