Millennials drive interest in long-term care benefits
Carriers may be afraid to sell it, but workers seem to like it almost as much as life insurance.
Even though many insurers now shun the LTCI market and have stopped promoting LTCI, the somewhat/very important rating for LTCI has been climbing. (Photo: Scott Eells/BB)
Workers in the
millennial generation may like seeing long-term care insurance (LTCI) options on the benefits menu even more than older workers do.
All workers combined say they like LTCI benefits almost as much as they say they like life
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