A unique benefit such as stemcell storage—one that most companies don't offer—may keep young,forward-thinking employees from jumping ship in a competitive labormarket (Image: Shutterstock)

As MyCrypto mulled what benefits to offer employees, the newblockchain startup asked them what they wanted.“Surprisingly, we found that the traditional health benefits and 401(k)benefits—they had no interest in those,” said Taylor Monahan, thecompany's founder and chief executive.

If employees didn't want two of the biggest reasons to befull-time, what did they want? “They're early adopters and they'retech-minded people, so the concept of living forever turns themon,” said Monahan. “That's how we figured Forever Labs would be agood fit.”

Continue Reading for Free

Register and gain access to:

  • Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.