Pharmacy costs are increasingexponentially – some estimate that they will soon represent morethan a quarter of all plan spend. Yet this portion of the industryis so opaque that it is nearly impossible to accurately understandwhat, exactly, is being paid – and where those payments actuallygo. Our guest on this episode is Kent Thomas, founder ofPharmatrix, a marketing firm focused on creating a fiduciary-likeenvironment where PBMs become fully transparent.

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