Despite the continued rumblings out of Washington, it’s clear the fiduciary fight has moved to the arena where it always should have been: the marketplace. (Photo: Shutterstock)

Remember this: Generals fail because they always believe they’re fighting the last battle. Are you one of those generals? Or are you planning for what’s next?

Despite the continued rumblings out of Washington, it’s clear the fiduciary fight has moved to the arena where it always should have been: the marketplace. Granted, it was difficult to relocate it there while the public remained blissfully ignorant of the meaning and intent of “fiduciary.” In large part, we have the now-vacated DOL Fiduciary Rule to thank for bringing the concept of fiduciary to the broader public. Once John Oliver featured it on his show, we passed the critical point of “public awareness.”

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