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Group of people A recent case study showed that many employees were willing to reduce a benefit that they value personally in order to boost a benefit that is critical to their colleagues. (Image: Shutterstock)

As employers struggle to craft benefit packages that appeal to the broadest number of workers, a recent case study proposes a radical solution: let employees figure it out through a game.

The case study was developed by Janet McNichol, the director of human resources at the American Speech-Hearing-Language Association (ASHA) in an effort to craft a new health plan.

Jack Craver



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