The times, they are a'changin.Calls for single-payer health care are louder than ever,largely in response to one thing that hasn't changed: increasinghealth care prices. Employers and employees are all hurting andlooking for solutions. Who are they looking at? Benefitsbrokers.

Reference-based pricing, value-based insurance design,self-funding, direct primary care–the list of new strategiesbrokers and employers are experimenting with gets longer every day.Some strategies work better than others, and some work for somesituations but not others.

One thing is true about all of these strategies: brokers are init together. Through collaboration and sharing new ideas, successesand failures, the benefits industry can collectively help employersturn the tide on health care costs.

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