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Today’s workforce is more multi-generational than ever, requiring HR leaders to use new communication tools, digital wellness platforms, and program personalization to improve wellness program participation and drive change. (Photo: Shutterstock)

As more millennials enter the workforce, engaging increasingly diverse employee-base requires a tech-savvy approach, using new communication tools and digital options to connect with workers. This is especially true for employers looking to achieve gains from their wellness program, helping to reduce health care costs and invest in the long-term health and well-being of their employees.

To help drive participation, HR leaders should embrace the use of technology to engage employees, especially millennials, who utilize technology to its fullest extent and rely on devices and social channels to stay connected. While traditional channels are still needed to communicate with the workforce, embracing new technology trends can help to extend the life of a wellness program beyond the workplace to fully connect with employees.

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