In this episode of the Expert Perspectives podcast, sponsored by ID Experts and hosted on BenefitsPRO, we’ll hear highlights from the August 13th presentation titled, How to Engage Employees of All Ages in Today’s Digital Landscape. 

In addition to traditional health care and retirement offerings, modern benefits plans must help employers and employees address a variety of new challenges, including data protection and other difficulties presented by today’s digital landscape. Moreover, understanding the increasingly multi-generational workforce, their differing needs and how to create employee benefits strategies that suit this diversity is critical.

Cheryl Morrison Deutsch, Chief Experience Officer at Zillion, Bo Armstrong, Chief Marketing Officer at DataPath and Jonathan Boston, Senior Vice President, Global Sales at ID Experts explain how you can differentiate your offerings and appeal to today’s digitally savvy consumers.  

The full on-demand webcast can be found here:

Cheryl Morrison Deutsch | Chief Experience Officer (CXO) | Zillion

Cheryl Morrison Deutsch is the Chief Experience Officer at Zillion, a leading health behavior modification company, where she leads the strategy, planning, and execution of the Zillion experience for customers, members, and employees across the digital health programs on the platform. She has nearly three decades of experience in optimizing internal operations through the development and implementation of activities designed to accelerate change, specifically in the healthcare sector.

Bo Armstrong | Chief Marketing Officer | DataPath

Bo Armstrong is a national conference speaker and author of numerous white papers and articles on the health care benefits industry. As DataPath’s Chief Marketing Officer, Bo focuses on identifying emerging market trends within the benefits industry and advocating for customers and their needs within DataPath. DataPath, Inc. creates cloud-based technology solutions for FSA, HRA, and HSA administration. The company also created the award-winning employee education and engagement program, The Adventures of Captain Contributor.

Jonathan Boston | Senior Vice President, Global Sales | ID Experts

Jonathan brings more than two decades of sales leadership to his role as the Senior VP of Global Sales at ID Experts. Jonathan’s focus has been in driving the dramatic growth of ID Experts’ employee benefits business, as well their industry leading data breach response business unit. Prior to joining ID Experts, he was vice president of sales at NAVEX Global, governance, risk and compliance software and services provider to more than 12,500 organizations globally. Before joining NAVEX Global, Jonathan was the director of North American Sales at global software company, Sage Software.