(Image: Shuttesrtock)
Each year, BenefitsPRO puts together a list of 100 sales and marketing tips to help setbenefits brokers up for success in the year to come. Onecommon trend we see growing more common each year is atransition from a commission-based pay model to aconsultative-based model.
For benefits professionals who have spent years collecting acommission, making the switch can be quite an adjustment. Andconvincing the clients who have been been buying the services thatfund those commissions? In many cases, that's even harder.
Continue Reading for Free
Register and gain access to:
- Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
