Benefits tech platform conceptThe traditional mainstream benefits are no longer enough to build acompetitive compensation package, as new offerings evolve toaddress issues such as parental leave, emotional health andfinancial wellness. (Image: Shutterstock)

To compete in the war for talented and skilled workers,employers are in search of ways to enhance their overall valueproposition and attract and retain the talent they need to propeltheir business forward. This time of dynamic change in theworkplace presents an opportunity for brokers to broaden theirconsultancy. There has been a significant rise in buyers demandingadvisement from their brokers beyond employee benefits.

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