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“All the gaps in our system are exposed by the coronavirus outbreak. This is a stark reminder of just how broken our system is.” (Photo: Lucas Winkelmann)

The 2020 Broker of the Year will be announced at the BenefitsPRO Broker Expo, August 20-22 in Austin, Texas. The winner will be further profiled in our September issue. 

Adam Berkowitz started getting calls from his clients as soon as the COVID-19 shutdowns began. Many of them are in the retail and hospitality sectors, and layoffs of 90 percent to 100 percent of employees were common.

“It’s emotional when you lay off your entire workforce,” he says. “We are doing all we can to support them. Lots of employees need affordable insurance, and we’re helping them find it.” Berkowitz is watching as the pandemic exposes the shortcomings of many employer-sponsored health plans. The frustrating part? He knows a better way—and it already exists.

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Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.

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