Progress in the integration of health care and digital consumer tools has been slow but steady, bogged down by the complexity of the health care system.(Photo: Shutterstock)
"Alexa, how much of my deductible do I have left?"
Benefits brokers and other health industry professionals have been predicting the integration of smart technology and health care for years. The integration has taken another momentous step forward with an announcement from Anthem that its customers would now be able to access health plan information via Amazon's voice-activated services.
"We know that consumer expectations have evolved and people today expect a more customized and seamless experience," Jill Hummel, President of Anthem Blue Cross and Blue Shield in Connecticut, said in a press release. "The introduction of the enhanced Anthem Skill is the latest example of our digital-first approach to health care, and helps us better support the people we serve."
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Emily Payne
Emily Payne is director, content analytics for ALM's Business & Finance Markets and former managing editor for BenefitsPRO. A Wisconsin native, she has spent the past decade writing and editing for various athletic and fitness publications. She holds an English degree and Business certificate from the University of Wisconsin.
