woman looking through binoculars that have bar charts on them (Photo: Shutterstock)

Gender Lens Investing (GLI) was introduced about a decade ago based on the idea that investing in corporations that put an emphasis on closing the gender gap provided better financial returns and a lower risk profile for investors. GLI represented about $3.4 billion in assets as of 2019, compared with $100 million in 2014, according to an estimate by Veris Wealth Partners.

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