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Automation concept collage By leveraging machine learning and state-of-the-art data analysis, wellness programs can — and should — identify the people who are accessing the health care system at the highest rates without getting better.

Programs that support employee wellbeing and take a holistic approach can be a powerful tool for employers. Yet, until now, something has been missing from the equation: many of the people who need the most support aren’t getting it.

Today, with the COVID-19 pandemic impacting every aspect of people’s lives, employers are re-examining ways to support employees’ changing physical, mental and family support needs, and to help protect people’s health and wellbeing — while also juggling the demands of tightening budgets. In fact, nearly half (48%) of employers surveyed recently indicated that it may impact their benefits offerings in 2021. The pandemic has highlighted a greater need to look at benefits that place an emphasis on the whole person. In this new paradigm, reaching the right people — those who most need support in reaching their health goals — and keeping them engaged for success is more important than ever.

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