Special Report

The future of benefits and health care: What's next?

The health care and employee benefits industries have faced a number of obstacles and challenges in recent years. As we slowly emerge from the pandemic, benefits advisors and their employer clients will once again need to adapt to a new landscape. From price transparency and rising health care costs to adopting new technologies and creating inclusive benefits packages, success in this changing environment will require adaptability and innovation.

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Growth chart with coins American bolstered by the promise of lower premiums and more plan options might be in for a surprise, as premium rates still vary greatly by state. (Image: Shutterstock)

In the past year, some 12 million people have signed up for health coverage through the ACA marketplaces, as well as more than 500,000 during the government’s special enrollment period. The surge in signups comes in response to several actions by the Biden administration to make premiums more affordable, as well as its efforts to increase enrollment and awareness.

In fact, despite actions by the Trump administration to weaken the ACA and do away with it completely, the marketplaces have grown increasingly stronger in recent years, with more insurers and plan options available.

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Emily Payne

Emily Payne is managing editor at BenefitsPRO. A Wisconsin native, she spent the past eight years writing and editing for various athletic and fitness publications. She holds an English degree and Business certificate from the University of Wisconsin.

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