closeup of woman's face lit by computer and symbols collaged on (Photo: Shutterstock)

Mike Rowland, founder and CEO of Droplet, a startup that provides digital forms and automated workflows, was too busy managing his Lehi, Utah-based business (even raising $2 million earlier this year in a seed round). When one of his employees asked for a company-sponsored 401(k), Rowland was at a loss.

“I didn’t think we needed it,” he says. “I told her, ‘Can’t you just do it on your own?’ And she told me, ‘No, it has to be company-sponsored.’”

Complete your profile to continue reading and get FREE access to, part of your ALM digital membership.

Your access to unlimited content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and events.
  • Access to other award-winning ALM websites including and

Already have an account?



Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join now!

  • Unlimited access to - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including and
  • Exclusive discounts on and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO

Copyright © 2023 ALM Global, LLC. All Rights Reserved.