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Businessman standing with arrow Employers who want to offer the most attractive benefits package should craft an employee benefits strategy that reflects the vision, mission, culture, and needs of the organization (Image: Shutterstock)

When employers are thinking about attracting and retaining talented employees, providing first-class employee benefits is more important than ever. As this year’s open enrollment season approaches with much of the workforce still in a remote or a hybrid environment, HR teams must think carefully about how they will communicate their benefits to ensure employees understand the value of their benefits package.

Employee benefits represent an increasingly large percentage of employee compensation packages, and the cost of health insurance is continuing to rise. For many employers, the cost of insurance and employee benefit plans represent the second most expensive budget item, after employee salaries. However, the last year has proven that there are additional ways to attract and retain employees outside of traditional benefits.

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