tiny person looking over crevasse separating two places Consumer knowledge gaps can negatively influence utilization of benefits, patient engagement and compliance with care plans. (Photo: Shutterstock)

The annual benefits open enrollment period is when it all comes together for human resources professionals. All the planning, surveying, assessing and collaboration with internal teams and external partners will be put to the test.

Unfortunately, the dream of 100% participation in employee meetings and full participation in the benefits you’ve worked so hard to offer often gets reality checked because of low understanding and awareness among employees. The good news? You can still influence the outcomes for this year by educating employees and giving them support along their health care journey. In the process, you can also improve their health literacy, increase satisfaction with your health benefits, and ultimately improve their workplace productivity.

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