This episode of the #RockstarsRocking podcast features the rockstar of all rockstars, my close friend, Nelson Griswold, success coach, bestselling author, and chairman of the NextGen Benefits Network, out of the Nashville  area.

In this week's episode, we begin by discussing the importance of standing out in marketing, and how writing a book takes you from a cold-calling salesperson to an industry expert. Nelson also discusses how coaches and mentors help you hone your business and marketing skills and mindset, and how mentors are an opportunity to foster relationships which open you up to a diversity of perspectives and life experiences to help you see your blind spots.

We round it out by talking about the NextGen Benefits upcoming annual ASCEND conference in January, which brings together peers within the employee benefits industry in a unique, fun, interactive and collaborative environment.

Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.

  • Critical BenefitsPRO information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and events
  • Access to other award-winning ALM websites including and

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.