3 tips for better employee benefits communication

Companies who prioritize thoughtful communication with their employees around benefits programs will reap the rewards.

The rise of alternative work models like hybrid and remote work has prompted employees to reevaluate other aspects of their job to improve their work experience. One of those areas is what benefits employers provide as part of their work package. Employees today want more flexibility and choice from their employers, and that extends to benefits programs. According to an Unum study, nearly 41% of workers are likely to look for a new job with better benefits. For the younger generations, that number increases to 57% for millennials and 67% for Generation Z.

With the competitive job market and looming Great Resignation, employers must find better ways to match the needs of today’s workforce and educate them on the various types of flexible benefits available. Employee benefits go beyond basic health coverage. Benefits spending accounts can be one way companies can support the workforce where they are. These accounts are flexible in nature and can be constructed to support employee’s health, wellness and work life.