More than 8 in 10 say health care is either their top priority (35%) or among their top three priorities (50%).

Theo Merkel, a Paragon Health analyst, spoke up for individual coverage health reimbursement arrangements.

"I challenge us to reframe our thinking and expand our focus based upon the understanding that everyone is in recovery from something," says Cheryl Brown Merriwether.

Prescription drug costs are the primary factor driving prices up in the health benefits space.