Securian Financial
Securian Financial, the third-largest direct writer of group life insurance in the U.S., offers life and supplemental health insurance benefits to employers and their employees nationwide. Securian is the top provider of group life insurance to state governments—15—and has an extensive list of Fortune 500 employer clients, including 22 of the Fortune 100. Benefits brokers and employers interested in learning more can find a sales professional to talk to in their region at www.securian.com/contact-us/group-sales.html.
March 27, 2025
Responsible AI is key to unlocking better benefits innovationWith 80% of insurance companies using or planning to use AI in the next year, carriers and brokers must harness the technology's potential while ensuring appropriate governance.
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How product innovation drives supplemental health sales surgeU.S. supplemental health product sales exceeded $2 billion in early 2024. Now with innovative coverage features and services, brokers have new ways of meeting client needs.
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3 Trends Shaping Group Life Insurance PricingMore Americans will turn 65 in 2025 than at any point in history. It’s one of three trends reshaping group life insurance risk assessment and pricing.



