Thank you for sharing!

Your article was successfully shared with the contacts you provided.

Your challenge should you choose to accept it…

Awareness is defined as the state or condition of being aware — of having knowledge.  While knowledge is empowering, it doesn’t always translate into action. Take life insurance, for example. A staggering 50 percent of U.S. households (58 million people) admit they don’t have adequate life insurance, according to LIMRA. Yet, they procrastinate; they fail to act. And, by doing so, their loved ones are exposed to the risk of financial uncertainty, turmoil and hardship should the primary wage-earner die.   

Complete your profile to continue reading and get FREE access to BenefitsPRO.com, part of your ALM digital membership.

Your access to unlimited BenefitsPRO.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical BenefitsPRO.com information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and BenefitsPRO.com events.
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com

Already have an account?

Dig Deeper



Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join BenefitsPRO.com now!

  • Unlimited access to BenefitsPRO.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
  • Exclusive discounts on BenefitsPRO.com and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO
Live Chat

Copyright © 2022 ALM Media Properties, LLC. All Rights Reserved.