SEATTLE (AP) — When Jeff Lindstrom started buying health insurance-related Internet domain names a few years ago, he thought he was being a smart, creative businessman.
Lindstrom, an insurance broker who works in the Seattle area, bought 40-50 domain names and hit the jackpot with one choice: washingtonhealthplanfinder.org. No, that's not the state's new health insurance marketplace. That's Lindstrom's brokerage site.
State officials are worried Lindstrom's site is confusing people searching for the real exchange site, where people can shop for insurance or see if they qualify for federal subsidies under the new health care law.
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