Wearable devices that track your activity levels are increasingly turning up in corporate wellness program, but will Americans stick with the new technology, or are these fitness trackers a fad?
That's the big question raised by the rapid rise in the use of trackers, 17 million of which are expected to be sold this year, according to industry analyst Canalys.
A recent study found that one in 10 Americans over the age of 18 now owns a fitness tracker. By 2018, more than 13 million wearable activity-tracking devices will be integrated into employee wellness programs, based on estimates from ABI Research. That's compared to fewer than 200,000 wearable devices used along with corporate wellness plans last year, principal analyst Jonathan Collins told Mobihealth News.
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