Securities and Exchange Commission Chairwoman Mary Jo White views moving forward on a uniform fiduciary rule for brokers and advisors as a "priority."

That's according to Barbara Roper, director of investor protection for the Consumer Federation of America, who also notes that White has exhibited the conviction to move ahead on similar controversial rulemakings — like money-market and credit rating agency reforms — despite an SEC board that is split 3-2.

During a Thursday conference call, Roper said that in her personal discussions with White regarding a uniform fiduciary rulemaking, White "gives every impression that this [rulemaking] is also a personal priority for her."

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Melanie Waddell

Melanie is senior editor and Washington bureau chief of ThinkAdvisor. Her ThinkAdvisor coverage zeros in on how politics, policy, legislation and regulations affect the investment advisory space. Melanie’s coverage has been cited in various lawmakers’ reports, letters and bills, and in the Labor Department’s fiduciary rule in 2023. In 2019, Melanie received an Honorable Mention, Range of Work by a Single Author award from @Folio. Melanie joined Investment Advisor magazine as New York bureau chief in 2000. She has been a columnist since 2002. She started her career in Washington in 1994, covering financial issues at American Banker. Since 1997, Melanie has been covering investment-related issues, holding senior editorial positions at American Banker publications in both Washington and New York. Briefly, she was content chief for Internet Capital Group’s EFinancialWorld in New York and wrote freelance articles for Institutional Investor. Melanie holds a bachelor’s degree in English from Towson University. She interned at The Baltimore Sun and its suburban edition.