There's this popular phenomenon called "crowdsourcing" that's been used in a variety of industries with some success.
Think of the popular show, "Who Wants to be a Millionaire" when the contestant asks the audience what they think the answer to the question is, and you can see both the value – and the bane – of crowd sourcing.
On one hand, there's a good chance the average person might know the correct response. On the other hand, there's a good chance the average person will merely echo the false myth surrounding the topic. It's a test not of factual accuracy, but of popular belief. It's like any poll. It tells you what other people think is right, it doesn't tell you other people's thinking is right.
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