Wellness programs have certainly captured the imaginations ofbenefits managers, with an ever increasing number of companiesoffering one type or another. Yet engagement studies show that, in most cases,management is more enthusiastically embracing wellness plans thanare employees.

Recent data culled from 562 consumers who work for companieswith wellness plans offers at least a partial explanation: Coveredemployees expect plans to include true incentives.

The survey from HealthMine found that three-quarters ofrespondents would engage more fully in a plan that includedincentive levels, with rewards for achieving goals such as maintaining ideal weight, adhering to a drugregimen for addressing chronic diseases, and not smoking.

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Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.