The struggle to capture and retain talent has been raging since the recession's end. With the balance of employment power having shifted to job holders and candidates, successful strategies for building a strong team are being rewarded.

But a new whitepaper from ManpowerGroup Solutions says too many employers are sticking with outmoded systems for keeping their top performers and attracting new heavy hitters. One approach that it says can get a retention/recruitment strategy on track is to follow the user experience model generally associated with new product and service development.

The user experience model is an objective process that can be used for testing a soon-to-be-released software product, for instance. Testers have individuals with no connection to the product's development go through the process of downloading and putting the software through its paces, noting when the users hit glitches or can't intuitively understand how to proceed.

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Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.