When employers launch a robust employee health program, toooften corporate wellness becomes another job forsomeone who already has a full range of responsibilities.

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That’s why it’s crucial to have someone “on the ground” who ownshealth and wellness and can in turn play an active role in buildinga successful health management program.

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Read: 8 ways to help employees find time forfitness

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We see the benefits of providing an on-site wellness presence.Our client sites that have a dedicated on-site program managerenjoy a 33 percent higher participation rate compared to similarprograms that don’t include an on-site manager.

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Read: 7 corporate fitness trends towatch

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The benefits of having an on-site wellness program managerinclude the following:

  • Screening participation: 58 percent increase

  • Health advising participation: 43 percent increase

  • Coaching enrollment participation: 21 percent increase

In addition to on-site program managers, here are three ways ourclients inspire employee wellness with on-site solutions—and howthis option might make sense for your organization.

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Photo: AP

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1. Drive engagement with health advocates

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To meet the needs of more than 12,000 employees in 18 locationsat a leading automotive parts manufacturer, my employerHealthFitness provides six on-site health promotion coordinatorsand eight full-time benefits advocates to help employees and theirfamilies navigate the health care system.

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On-site advocates serve as corporate wellness navigators andanswer questions employees may have related to their benefits—fromhow the medical plan works to how to earn incentives.

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Advocates work as a touch point for employees—whether they meetbefore, after or during shift breaks.

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Results:

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Support from on-site benefit advocates has paid off in providingreal results for both employees and the company.

  • 48,000 benefit advocacy contacts driving referrals to benefitproviders

  • 6.2 percent year-over-year reduction in health risks

  • 93 percent completion rate of health assessments and screeningfor employees and spouses

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Photo: AP

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2. Activate boots on the ground

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To build rapport with the manufacturing population at a leadingproducer of agricultural products, our on-site staff regularlymeets employees where they are—donning steel-toe boots andprotective gear to join them in the field, safety meetings, orbreak rooms.

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Our on-site presence lets them know we are here for them and arecommitted to their health.

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For example, to make it easier for employees to participate inwellness activities such as screenings, on-site staff are scheduledto work early hours (from 4 a.m. to 12 p.m.), giving workers theopportunity to participate in blood pressure screenings withoutleaving the worksite.

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The mindset of ‘we bring the program to you’ is essential toprogram participation success.

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Results:

  • 11.3 percent decrease in average number of high health risksfrom 22.47 to 2.19 among 2,400 participants.

  • 97 percent of participants were “satisfied” or “very satisfied”with their on-site biometric screening event.

  • 63 percent of employees participated in one or more lifestylemanagement programs in 2013.

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Photo: Getty

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3. Build a network of on-site wellnesschampions

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Our on-site program manager leverages a wellness championnetwork of more than 30 employees to meet the needs of 12,000employees at an agricultural and construction equipment leader.

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Wellness champions build employee awareness and increaseengagement in corporate wellness programs.

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Employees at 20 sites throughout the country turn to thewellness champions as a resource, to share ideas and ask questions.Wellness champions also represent employees during ongoingconference calls and help ensure health and wellness continues tobe part of their daily routines.

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Results:

  • 85.3 percent of the employee population has participated in atleast one health management activity.

  • 43.1 percent participation in a walking program that challengesemployees to walk 10,000 steps a day.

  • 21.1 percent participation in health coaching so employees candevelop an individual, confidential plan to help them reach theirhealth goals.

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