Brokers are always looking for new opportunities to effectively partner with their customers. Bringing customers effective, innovative benefit communication tools and HR support services is just the ticket to solidifying broker of record status.
Recent research found that employers' top benefit strategy is to improve "the overall effectiveness of benefits communication." According to this Prudential study, ensuring regular, effective benefit communication is so important that employers are increasingly seeking solutions from outside sources such as carriers and TPAs.
It is time for brokers to seize this opportunity.
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