Sponsored Content byAflac

The Affordable Care Act completely changed the employee benefitslandscape in the U.S., but the pace of change is only expected toincrease over the next 10 years. A national study conducted byAflac looks ahead at where the health care industry is expected tobe in 2025 and the emerging trends benefit brokers need to act ontoday to succeed. Specifically, the findings:

  • Predict a purchasing process that puts the next generationconsumer in more control.
  • Detail aspects of a redefined set of responsibilities for theemployer in the benefits decision-making process.
  • Highlight the influence innovative technologies may have onhealth care services and delivery.

As the landscape continues to move due to shifting workforcedemographics and rising health care costs, the industry will seeconvenience, speed and transparency fuel consumerexpectations.

The next-generation consumer expects a retail-likeexperience, even when buying insurance

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