As a number of large insurers ditch Affordable Care Act marketplaces in somestates, the Obama administration is concerned that peoplewill not buy a new insurance plan if their current plan is nolonger available in the upcoming open enrollment period.

In response, the administration is hoping to steer customersinto new plans. While customers will not be automatically enrolled,they will be getting notifications recommending a certain planavailable in their marketplace that the administration hopes willmake it easier for customers to sign up and less likely to forgoinsurance.

Consumer advocates have mixed feelings about the plan. Somebelieve it will be a helpful way to guide customers into a plansimilar to the one they had before.

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