In 2012, the Denver Broncos signed an injured, aging quarterback whose future was very much in doubt. At Peyton Manning's introductory press conference, John Elway was asked about his backup plan in case the risky move didn't go well. “I don't have a Plan B,” Elway said. “I'm going with Plan A.”
Plan A paid off last year with the Broncos winning it all — Elway's lack of a contingency plan was rewarded in a big way. But there's a reason their season is labelled as a storybook ending — this approach rarely works in real life.
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Paul Wilson
Paul Wilson is the editor-in-chief of BenefitsPRO Magazine and BenefitsPRO.com. He has covered the insurance industry for more than a decade, including stints at Retirement Advisor Magazine and ProducersWeb.
