Paul Wilson is the editor-in-chief of BenefitsPRO Magazine and BenefitsPRO.com. He has covered the insurance industry for more than a decade, including stints at Retirement Advisor Magazine and ProducersWeb.
This article will delve into the many benefits of publishing thought-leadership articles on LinkedIn and provide actionable tips to help craft compelling content that resonates with your target audience.
When I shared a hearbreaking story with a close circle of friends recently, it led to a pretty deep conversation: Is your life an example or a warning?
You need to be the one having powerful conversation and lending a genuinely interested ear to your prospects and clients. And it's more attainable than you realize.
Benefits advisors and brokesr must understand what your exposure is if your valued business partners fall victim to an event that results in a HIPAA breach.
If you have coworkers whose views differ from yours, tension may build due to conflicting views, and the polarized nature of today's political landscape. Here are six tips for dealing with these tricky situations.
Inbound marketing offers a strategic approach for benefits advisors to pull employers towards your agency rather than relying exclusively on outbound tactics.
Regardless of its outcome, this class action will dramatically change pharmacy benefit management and the standard of care to which management will be held on benefit design.
This episode of the #RockstarsRocking podcast features Rockstar Spencer Smith, Senior Vice President at ParetoHealth out of the Dallas-Fort-Worth, TX area, and host of the podcast Self-Funded with Spencer.
There are at least 1.6 million gig economy workers in the U.S., according to the Bureau of Labor Statistics. That's just 1% of the country's workforce,…
DebugScreen: mobile
{
"author": {
"name": "Paul Wilson",
"webUrl": "/author/profile/paul-wilson/",
"description": "Paul Wilson is the editor-in-chief of BenefitsPRO Magazine and BenefitsPRO.com. He has covered the insurance industry for more than a decade, including stints at Retirement Advisor Magazine and ProducersWeb.",
"imageLarge": "https://secure.gravatar.com/avatar/7b97155f3316fc3e8119637d3b82cc67?s=136&d=mm&r=g",
"estimate": 1478,
"social": [
{
"network": "twitter",
"value": "@wilsoneditor"
},
{
"network": "linkedin",
"value": "https://www.linkedin.com/in/paul-wilson-2339092b/"
},
{
"network": "facebook",
"value": ""
},
{
"network": "googlePlus",
"value": ""
}
],
"articles": [
{
"uri": "/2024/03/19/why-benefits-pros-should-publish-thought-leadership-articles-on-linkedin/",
"title": "Why benefits pros should publish thought-leadership articles on LinkedIn",
"byline": "Rick Ramos",
"kicker": "Best Practices",
"prettyDate": "March 19, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2024/03/AdobeStock_89404646.jpg",
"width": "620",
"height": "372"
},
"authors": [
{
"webUrl": "/author/profile/rick-ramos/",
"name": "Rick Ramos"
}
],
"kickerNode": [
{
"uri": "/best-practices/",
"sectionName": "Best Practices"
}
],
"summary": "This article will delve into the many benefits of publishing thought-leadership articles on LinkedIn and provide actionable tips to help craft compelling content that resonates with your target audience.",
"body": null
},
{
"uri": "/2024/03/18/the-syrup-example-or-warning/",
"title": "The Syrup – example or warning?",
"byline": "Susan L Combs",
"kicker": "Commentary",
"prettyDate": "March 18, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2024/03/AdobeStock_312378248.jpg",
"width": "620",
"height": "372"
},
"authors": [
{
"webUrl": "/author/profile/susan-l-combs/",
"name": "Susan L Combs"
}
],
"kickerNode": [
{
"uri": "/commentary/",
"sectionName": "Commentary"
}
],
"summary": "When I shared a hearbreaking story with a close circle of friends recently, it led to a pretty deep conversation: Is your life an example or a warning?",
"body": null
},
{
"uri": "/2024/03/15/business-therapy-its-not-you-its-them/",
"title": "Business therapy: It's not you, it's them",
"byline": "Kevin Trokey",
"kicker": "Best Practices",
"prettyDate": "March 15, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2021/02/Trokey-Kevin-2021-MI.jpg",
"width": "0",
"height": "0"
},
"authors": [
{
"webUrl": "/author/profile/kevin-trokey/",
"name": "Kevin Trokey"
}
],
"kickerNode": [
{
"uri": "/best-practices/",
"sectionName": "Best Practices"
}
],
"summary": "You need to be the one having powerful conversation and lending a genuinely interested ear to your prospects and clients. And it's more attainable than you realize.",
"body": null
},
{
"uri": "/2024/03/13/hipaa-compliance-protect-yourself-from-others-mistakes/",
"title": "HIPAA compliance: Protect yourself from others' mistakes",
"byline": "David C. Smith",
"kicker": "Analysis",
"prettyDate": "March 13, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2024/02/AdobeStock_209641965.jpg",
"width": "620",
"height": "372"
},
"authors": [
{
"webUrl": "/author/profile/david-c-smith/",
"name": "David C. Smith"
}
],
"kickerNode": [
{
"uri": "/analysis/",
"sectionName": "Analysis"
}
],
"summary": "Benefits advisors and brokesr must understand what your exposure is if your valued business partners fall victim to an event that results in a HIPAA breach.",
"body": null
},
{
"uri": "/2024/03/13/tips-for-navigating-political-conversations-in-the-workplace/",
"title": "Tips for navigating political conversations in the workplace",
"byline": "Jocelyn Moyet",
"kicker": "",
"prettyDate": "March 13, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2024/03/AdobeStock_117885703.jpg",
"width": "620",
"height": "372"
},
"authors": [
{
"webUrl": "/author/profile/jocelyn-moyet/",
"name": "Jocelyn Moyet"
}
],
"kickerNode": [],
"summary": "If you have coworkers whose views differ from yours, tension may build due to conflicting views, and the polarized nature of today's political landscape. Here are six tips for dealing with these tricky situations.",
"body": null
},
{
"uri": "/2024/03/12/revolutionizing-health-care-the-power-of-ichra-with-maya-perl/",
"title": "Revolutionizing health care: The power of ICHRA with Maya Perl",
"byline": "David Saltzman",
"kicker": "",
"prettyDate": "March 12, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2023/07/TSSP_620x372_300.png",
"width": "2584",
"height": "1551"
},
"authors": [
{
"webUrl": "/author/profile/david-saltzman/",
"name": "David Saltzman"
}
],
"kickerNode": [],
"summary": "Join host David Saltzman as he delves into a conversation with Maya Perl, the visionary co-founder of Zorro.",
"body": null
},
{
"uri": "/2024/03/12/harnessing-inbound-marketing-to-attract-and-engage-employers/",
"title": "Harnessing inbound marketing to attract and engage employers",
"byline": "Rick Ramos",
"kicker": "",
"prettyDate": "March 12, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2024/03/AdobeStock_499675159.jpg",
"width": "620",
"height": "372"
},
"authors": [
{
"webUrl": "/author/profile/rick-ramos/",
"name": "Rick Ramos"
}
],
"kickerNode": [],
"summary": "Inbound marketing offers a strategic approach for benefits advisors to pull employers towards your agency rather than relying exclusively on outbound tactics.",
"body": null
},
{
"uri": "/2024/03/12/pharmacy-benefit-design-johnson-johnson-lawsuit-ushers-in-new-duty-of-prudence-standard/",
"title": "Pharmacy benefit design: Johnson & Johnson lawsuit ushers in new 'duty of prudence' standard",
"byline": "Jonathan E. Levitt, Esq. and Dae Y. Lee, Pharm.D., Esq., CPBS",
"kicker": "Expert Opinion",
"prettyDate": "March 12, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2024/03/Johnson-and-Johnson-PBM-Lawsuit-Animated-620x372-1.gif",
"width": "620",
"height": "372"
},
"authors": [
{
"webUrl": "/author/profile/jonathan-e-levitt-esq/",
"name": "Jonathan E. Levitt, Esq."
},
{
"webUrl": "/author/profile/dae-y-lee-pharmd-esq-cpbs/",
"name": "Dae Y. Lee, Pharm.D., Esq., CPBS"
}
],
"kickerNode": [
{
"uri": "/expert-opinion/",
"sectionName": "Expert Opinion"
}
],
"summary": "Regardless of its outcome, this class action will dramatically change pharmacy benefit management and the standard of care to which management will be held on benefit design.",
"body": null
},
{
"uri": "/2024/03/11/the-self-funded-world-with-spencer-smith/",
"title": "The self-funded world - with Spencer Smith",
"byline": "Eric Silverman",
"kicker": "",
"prettyDate": "March 11, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2024/03/ep-100-spencer-smith-stills-620x372.jpg",
"width": "620",
"height": "372"
},
"authors": [
{
"webUrl": "/author/profile/eric-silverman/",
"name": "Eric Silverman"
}
],
"kickerNode": [],
"summary": "This episode of the #RockstarsRocking podcast features Rockstar Spencer Smith, Senior Vice President at ParetoHealth out of the Dallas-Fort-Worth, TX area, and host of the podcast Self-Funded with Spencer.",
"body": null
},
{
"uri": "/2024/03/07/gig-workers-offer-a-new-voluntary-sales-opportunity/",
"title": "Gig workers offer a new voluntary sales opportunity",
"byline": "Nick Rockwell",
"kicker": "Best Practices",
"prettyDate": "March 07, 2024",
"image": {
"uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2022/01/Rockwell-Nick-300x181.jpg",
"width": "300",
"height": "181"
},
"authors": [
{
"webUrl": "/author/profile/nick-rockwell/",
"name": "Nick Rockwell"
}
],
"kickerNode": [
{
"uri": "/best-practices/",
"sectionName": "Best Practices"
}
],
"summary": "There are at least 1.6 million gig economy workers in the U.S., according to the Bureau of Labor Statistics. That's just 1% of the country's workforce,…",
"body": null
}
]
}
}