The stunning growth of exchange-traded funds gives investors wide access to assets classes and investing strategies, but many investors are daunted by deciding which one to buy.

Fifty-three percent of investors in a new study by E-Trade Financial cited choosing the right ETF as their biggest challenge.

Selection will not get easier, as more than 100 new funds come to market every year.

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Michael S. Fischer

Michael S. Fischer is a longtime contributing writer for ThinkAdvisor. He previously reported on trade and intellectual property topics for the Economist Intelligence Unit and covered the hedge fund industry for MARHedge and Reuters News Service.