“Consumer” and “shopping” go together everywhere in our lives — except in health care. What would happen if consumers could easily shop for non-emergency surgery and get bundled pricing, all with the help of a concierge to guide them through the process?
That is the question that Dr. Sanjay Prasad, Founder and CEO at SurgiPrice discusses on this episode. We begin by discussing how the current system has trapped patients and employers and forced unnatural consumer behavior. A surgeon himself, Dr. Prasad has designed a system that helps to correct this anomaly — at least, for non-emergency surgical needs.
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