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Top employers are enhancing the workplace based on individual preferences, while identifying tools, programs and communications vehicles that bring people together at work. (Photo: Shutterstock)

Driven by robots and fueled by artificial intelligence, the consumer experience evolves on a daily basis. Although some express their fears about data mining and the loss of privacy—“How do they know what I want?”—increasingly, consumers want to be offered something they care about, something that reflects their unique personality, something that customizes the consuming experience.

Dan Cook

BenefitsPRO

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