“Helping consumers become more aware ofproduct ownership can give them more control of their financialfuture, and really, increase their overall financial literacy,”says Laura Varas, CEO and founder of Hearts & Wallet. (Photo:Shutterstock)

One in five consumers don't know where they're invested, butdespite that, the Shareholder Awareness Score has improved at WellsFargo Funds, iShares (BlackRock), and American Century. (Photo:Shutterstock)

A Hearts & Wallets report finds that 20 percent of consumersstill can't identify either the investment products they own or thefirms from which those products come.

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Marlene Satter

Marlene Y. Satter has worked in and written about the financial industry for decades.