Before you solve other issues, it is essential to begin with a strong core. (Photo: Shutterstock)

A few months ago, after a long plane trip, I started to have lower back issues and ended up going to physical therapy. I expected the focus to be on some kind of manipulation of my back. Instead, the therapist gave me exercises designed to build up my core. He explained that the muscles and nerves in the lower back are tied to those in the core. Before you solve other issues, it is essential to begin with a strong core.

This started me thinking about the benefits employees and employers consider to be the core. Core benefits are generally those that meet the essential financial needs of employees and their families and satisfy the employer's goal of attracting and retaining employees. Let's consider the products that make a successful core benefit plan.

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