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Takeovers are a common occurrence in today’s benefits landscape. In fact, a recent study from the consulting group Eastbridge found that 80 percent of carriers have seen their voluntary takeover volume increase over the past three years. Plus, 95 percent expect the volume of takeover business to actually increase in the coming years.

I’m a big believer in putting the customer at the center of everything you do, from a product or a service you provide to the culture your workplace fosters. And I understand there are times where, if there is a better product available or a carrier isn’t the right fit, a takeover may be the right decision for a client. But I’ve also seen that too many of these takeovers can risk leading to drawbacks for brokers, employers and, importantly, the end customer – the employee.

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