For thedeskless employee—or most workers across industries such as retail,hospitality, manufacturing and health care—“trickle-down” orcascading systems of communicating information is no longereffective. (image: Shutterstock)
As many HR professionals can attest, communicating information such as benefits toemployees can be a daunting task. Keeping up-to-date on ever-changing policies andregulations and helping employees understand what theyall mean can be a time-consuming and costly process. Thisis especially true of the often overlooked deskless worker whodoesn't have the same privileges as his or her deskboundcounterparts, including basic technologies like corporate email orintranets.
For the deskless employee—or most workers across industries suchas retail, hospitality, manufacturing and health care—“trickle-down” orcascading systems of communicating information is no longereffective. HR leaders still using breakroom posters, emailed memosor snail mail are probably missing the mark when communicating to alarge percentage of their employee base. If they don't adapt andimplement new internal communication strategies that go beyondtactical operations and actually drive engagement with employees,these professionals run the risk of becoming obsolete.
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