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Arrow breaking through wall In today’s world, health care startups that find favor among health plan sponsors—and the benefits brokers that counsel them—are best positioned to survive. (Image: Shutterstock)

Go online and you’ll find plenty of lists of health care startups to follow. These upstarts have names like Healx, Helix, Hu-manity.com, HabitNu … and those are just a few of the “H” newbies.

Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.

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