10 tips to engage this generation of employees:

Promote financial topics that have long-term consequences to drive interest.
78 percent of millennials do not like discussing personal finances in a group, so communications about financial wellness should help reduce this social taboo.
Millennials believe that their financial knowledge is greater than it actually is, so find ways to encourage participation even from those with a high level of financial understanding.
Since 90.4 percent of this generation uses social media, develop social strategies such as peer-to-peer challenges and online communication.
A great way to increase financial wellness participation is through incentives.
Provide access to your financial wellness program through the computer, tablet, and smartphone.
Make financial health part of the corporate culture since millennials often take action based on the example of others.
Show how financial well-being is tied to the aspects of personal well-being they find important, such as happiness, spiritual balance and work/life balance.
Add gamification coupled with the ability to share their achievements socially.
Provide automatic enrollment for financial programs such as 401(k) or Health Savings Accounts.

Instant Insights /

Getting millennial employees on board with financial wellness programs