Rippling platform image Rippling has been quietly chugging along for more than a year now, but this week announced a new broker-facing capability. (Image courtesy of Rippling)

It’s been six years since the launch of benefits software startup Zenefits, which grew like wildfire in response to an industry hungry for new HR tech solutions. Unfortunately, like a wildfire, things got a little out of control, leading to the departure of cofounder and CEO Parker Conrad three years ago, as well as ongoing regulatory and personnel scandals.

But founder Parker Conrad is back at it. Recognizing that Zenefits was just the first step in ben admin disruption, his latest venture takes it a step further. Rippling is an employee management system that not only handles payroll, benefits and HR administration, but adds in IT integration, creating a solution that speaks not just to HR but all company functions.

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Emily Payne

Emily Payne is the current deputy editor for ALM's Business & Finance Markets and former managing editor for BenefitsPRO. A Wisconsin native, she spent the past eight years writing and editing for various athletic and fitness publications. She holds an English degree and Business certificate from the University of Wisconsin.

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