A benefits communication pro should help you put together a strategy that connects your employees to their benefits year-round, and covers all your bases. (Photo: Shutterstock)

Open enrollment season is upon us! As an HR professional, you're either at your wit's end and up to you eyeballs in employee questions, or you're sailing smoothly on a well-designed and implemented enrollment strategy. It all depends on the type of advisor you have.

How well do these statements describe your benefits broker?

1. They know everything depends on the quality of your communication.

A recent Benz Communications study split participants into two groups: employees who said their company's benefits communications were effective, and employees who said their communications were ineffective.

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