Millennials and youngergenerations are increasingly entering the workforce. By 2020, theywill make up 50 percent of the workforce, and in 2030 millennials,will make up 70 percent.

Millennials grew up in an Internet-enabled, "on-demand" worldwhere a few clicks or swipes can facilitate all types of purchases,from food deliveries to ride shares to movies and everything inbetween. This consumerism is now driving the need forcompanies to rethink how they offer, price and deliver health careservices. Similar to the idea of cord-cutting cable televisionservices, millennials are increasingly ditching traditional primarycare models and opting for health savings accounts or HSAs.

Technology drives consumerism

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